Bing and Voice Search: Week 27 SEO review

2020 is probably the most interesting year over the past decade due to the COVID-19 global crisis, which altered people’s lives from the ground up. Here is the top SEO news for Week 27 (June 29 – July 5, 2020).

Bing top ranking factors listed in new guidelines

During the last week of July, Bing announced its top ranking factors for websites. As you may see, they are quite similar to Google’s:

  • Content relevance
  • Freshness
  • Local relevance (geo-location)
  • Quality & Credibility
  • Engagement
  • Page speed

Source: Bing Webmaster Guidelines

Voice search volumes hit a plateau (Perficient Digital survey)

According to the company, a survey conducted over four years including 1,000 U.S. adults shows that voice search volumes on mobile phones have hit a plateau. Voice search ranked fourth after search app, browser and search bar on the phone.

Additionally, smart speakers’ voice function is also in danger: 56% use voice search function less than twice per week.

Source: SEJ

 

Stefan Stroe - RoBloggers tennis cup

International eCommerce Manager at Medicover

I am currently in charge of eCommerce, digital marketing, and SEO performance for 10 markets where Medicover operates diagnostic services (medical laboratories): Belarus, Bulgaria, Georgia, Germany, Moldova, Poland, Romania, Serbia, Turkey, Ukraine.

All opinions published on this website are personal.

Scroll Up