3 Rules to writing a slick Creative Brief
The Creative Brief is the most important document in an ad agency. A great one can inspire the creative teams, which in turn leads to… Read More »3 Rules to writing a slick Creative Brief
Marketing
Marketing articles are written by Stefan Stroe – including topics about Content Marketing, Social Media, SEO, eCommerce and Digitalization.
Top 5 întrebări despre SEO, cu insight-uri practice
SEO (Search Engine Optimization) este o industrie online extrem de specializată (deși nu este reglementată), care folosește o gamă largă de termeni tehnici și KPI.… Read More »Top 5 întrebări despre SEO, cu insight-uri practice
Top 5 questions on SEO with practical insights
SEO (Search Engine Optimization) is a highly specialized (though not-regulated) online industry which uses a wide range of technical terms and KPIs. Sometimes its terminology… Read More »Top 5 questions on SEO with practical insights
People processes: 28 free guides & 18 free tools from Google
Do you have employees, or are you planning to become a (good) manager? Is your company focusing on people more on paper than in reality? Well,… Read More »People processes: 28 free guides & 18 free tools from Google
INSPIRE 2008: ALONGSIDE MARK EARLS, THE HERDMEISTER
In 2007, together with Cristian Manafu’s Evensys team, I co-created an original marketing communications conference, including the event’s concept, its brand identity, and most importantly,… Read More »INSPIRE 2008: ALONGSIDE MARK EARLS, THE HERDMEISTER
Crowdfunding failures: Who protects backers?
A 2017 study concluded that nearly 1 in 10 crowdfunding campaigns will leave people disappointed or even angry. Let’s take a look at the latest blow, Ossic,… Read More »Crowdfunding failures: Who protects backers?
Instrumente HR gratuite de la Google
Ai angajați sau intenționezi să devenii un (bun) manager? Compania ta se concentrează asupra oamenilor mai mult pe hârtie decât în realitate? Ei bine, există… Read More »Instrumente HR gratuite de la Google
OSSIC și eșecurile în crowdfunding: Cine protejează sponsorii?
Un studiu din 2017 a concluzionat că aproape 1 din 10 campanii de crowdfunding va lăsa oamenii dezamăgiți sau chiar furioși. Să aruncăm o privire… Read More »OSSIC și eșecurile în crowdfunding: Cine protejează sponsorii?
INSPIRE 2008: Alături de Mark Earls, Herdmeister
În 2007, împreună cu echipa Evensys a lui Cristian Manafu am creat INSPIRE, o conferință de marketing originală, incluzând conceptul evenimentului, identitatea de brand și,… Read More »INSPIRE 2008: Alături de Mark Earls, Herdmeister
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